It’s not at all difficult to save time, money, and energy from bad ideas. Just the reverse actually, when a person wakes up to a good idea, he’s often motivated by its potential, its market shares, and the excitement that comes with it. When a good idea is discovered, founders invest endless hours, borrow substantial amounts of money, take uncalculated risks, and frequently overlook the most obvious to the neutral eye.
A good idea at the wrong time can be more costly than even the worst of ideas.
Over the next several days I’ll post examples of good ideas, that for one reason or another, came to light at the wrong time. See for yourself how the difference between good and wow is timing, and nothing but timing.
What are your thoughts?

